{"id":6674,"date":"2020-10-08T10:14:56","date_gmt":"2020-10-08T08:14:56","guid":{"rendered":"http:\/\/test.frontpage.dk\/?page_id=6674"},"modified":"2021-10-25T11:37:54","modified_gmt":"2021-10-25T09:37:54","slug":"pr-og-presse","status":"publish","type":"page","link":"https:\/\/frontpage.dk\/en\/kompetencer\/pr-og-presse\/","title":{"rendered":"PR &#038; Presse"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.5.3&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; positioning=&#8221;fixed&#8221; vertical_offset=&#8221;0px&#8221; z_index=&#8221;500&#8243; width=&#8221;100vw&#8221; max_width=&#8221;100vw&#8221; custom_margin=&#8221;69px||||false|false&#8221; custom_margin_tablet=&#8221;52px||||false|false&#8221; custom_margin_phone=&#8221;60px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;||||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_fullwidth_menu menu_id=&#8221;129&#8243; fullwidth_menu=&#8221;on&#8221; _builder_version=&#8221;4.6.1&#8243; _module_preset=&#8221;default&#8221; menu_font=&#8221;Montserrat||||||||&#8221; menu_font_size=&#8221;12px&#8221; menu_line_height=&#8221;0.6em&#8221; background_color=&#8221;#eaeaea&#8221; z_index=&#8221;500&#8243; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;-1px||||false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;||||false|false&#8221; custom_padding_tablet=&#8221;20px||0px||false|false&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_fullwidth_menu][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Forbundet Kultur og Information&#8221; _builder_version=&#8221;4.5.3&#8243; background_color=&#8221;#ffffff&#8221; custom_margin=&#8221;-64px||||false|false&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;0px|0px|107px|0px|false|false&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.6.1&#8243; background_color=&#8221;#e6463b&#8221; background_image=&#8221;http:\/\/frontpage.dk\/wp-content\/uploads\/2015\/12\/PA-01.jpg&#8221; background_blend=&#8221;multiply&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; max_height=&#8221;560px&#8221; custom_margin=&#8221;112px||0px||false|false&#8221; custom_padding=&#8221;0|0px|0|0px|false|false&#8221; custom_padding_tablet=&#8221;150px|0px|150px|0px|false|false&#8221; custom_padding_phone=&#8221;&#8221; use_custom_width=&#8221;on&#8221; width_unit=&#8221;off&#8221; custom_width_percent=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;300px||200px|&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; header_font=&#8221;Montserrat||||||||&#8221; header_text_color=&#8221;#ffffff&#8221; header_font_size=&#8221;50px&#8221; custom_margin=&#8221;||||false|false&#8221; custom_margin_tablet=&#8221;-150px||||false|false&#8221; custom_margin_phone=&#8221;-140px||||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;40px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"text-align: center;\">PR &amp; Press <\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;3_4,1_4&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.5.3&#8243; custom_margin=&#8221;60px||||false|false&#8221; custom_padding_tablet=&#8221;||0px||false|false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.6.1&#8243; _module_preset=&#8221;default&#8221; custom_margin_tablet=&#8221;-50px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"trp_language_switcher_shortcode\">\n<div class=\"trp-language-switcher trp-language-switcher-container\" data-no-translation>\n    <div class=\"trp-ls-shortcode-current-language\">\n        <a href=\"#\" class=\"trp-ls-shortcode-disabled-language trp-ls-disabled-language\" title=\"English\" onclick=\"event.preventDefault()\">\n\t\t\t<img decoding=\"async\" loading=\"lazy\" class=\"trp-flag-image\" src=\"https:\/\/frontpage.dk\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/en_GB.png\" width=\"18\" height=\"12\" alt=\"en_GB\" title=\"English\"> English\t\t<\/a>\n    <\/div>\n    <div class=\"trp-ls-shortcode-language\">\n                <a href=\"#\" class=\"trp-ls-shortcode-disabled-language trp-ls-disabled-language\"  title=\"English\" onclick=\"event.preventDefault()\">\n\t\t\t<img decoding=\"async\" loading=\"lazy\" class=\"trp-flag-image\" src=\"https:\/\/frontpage.dk\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/en_GB.png\" width=\"18\" height=\"12\" alt=\"en_GB\" title=\"English\"> English\t\t<\/a>\n                    <a href=\"https:\/\/frontpage.dk\/wp-json\/wp\/v2\/pages\/6674\/\" title=\"Danish\">\n            <img decoding=\"async\" loading=\"lazy\" class=\"trp-flag-image\" src=\"https:\/\/frontpage.dk\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/da_DK.png\" width=\"18\" height=\"12\" alt=\"da_DK\" title=\"Danish\"> Danish        <\/a>\n\n        <\/div>\n    <script type=\"application\/javascript\">\n        \/\/ need to have the same with set from JS on both divs. Otherwise it can push stuff around in HTML\n        var trp_ls_shortcodes = document.querySelectorAll('.trp_language_switcher_shortcode .trp-language-switcher');\n        if ( trp_ls_shortcodes.length > 0) {\n            \/\/ get the last language switcher added\n            var trp_el = trp_ls_shortcodes[trp_ls_shortcodes.length - 1];\n\n            var trp_shortcode_language_item = trp_el.querySelector( '.trp-ls-shortcode-language' )\n            \/\/ set width\n            var trp_ls_shortcode_width                                               = trp_shortcode_language_item.offsetWidth + 16;\n            trp_shortcode_language_item.style.width                                  = trp_ls_shortcode_width + 'px';\n            trp_el.querySelector( '.trp-ls-shortcode-current-language' ).style.width = trp_ls_shortcode_width + 'px';\n\n            \/\/ We're putting this on display: none after we have its width.\n            trp_shortcode_language_item.style.display = 'none';\n        }\n    <\/script>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.6.1&#8243; text_font=&#8221;Montserrat||||||||&#8221; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.8em&#8221; link_font=&#8221;||||on||||&#8221; link_text_color=&#8221;#595959&#8243; header_font=&#8221;Montserrat|||on|||||&#8221; header_text_color=&#8221;#ff3333&#8243; header_3_text_color=&#8221;#595959&#8243; custom_margin_tablet=&#8221;||40px||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding_last_edited=&#8221;off|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>At Frontpage we offer public relations and communications work of high quality. With us there is no border between traditional PR and digital PR. As Frontpage\u2019s client you work with highly educated and sharp communications experts who are in close contact with journalists across media and who are active on social media.<\/strong><\/p>\n<p>Media change at an increasingly rapid speed in a race to be where users and customers are. We are experts in getting the story about your company or your product to meet your target group in an efficient, relevant and credible way through our work with public relations. This can be through press releases, <a href=\"https:\/\/frontpage.dk\/en\/kompetencer\/content-marketing\/\">content marketing campaigns<\/a>, <a href=\"https:\/\/frontpage.dk\/en\/kompetencer\/sociale-medier\/\">social media<\/a>, <a href=\"https:\/\/frontpage.dk\/en\/kompetencer\/seo\/\">SEO<\/a> or <a href=\"https:\/\/frontpage.dk\/en\/kompetencer\/public-affairs\/\">public affairs<\/a>. We communicate with stakeholders who can influence your company.<\/p>\n<p>For specific information about the media landscape within your specific area of interest, please contact us.<\/p>\n<p>Because crisis communication is an important part of our competencies you can contact us by phone 24\/7 if you need here-and-now advice and handling of press crises, social media crises or the like.<\/p>\n<p>Some businesses need to have their message sharpened and their leadership media trained. We offer targeted, one-on-one media training and development of message documents.<\/p>\n<p>Good digital marketing and PR push mentions in the press and thereby in the target group\u2019s consciousness when they search online. A company must be visible at the top where the target group is looking. Digital PR ensures that companies\u2019 press material gets a life in the media - and an even longer life with the customers. With language as spear point Frontpage targets companies\u2019 messages and content clearly on their homepage. Language and structure are developed so they stick in the target group\u2019s conscience and give the best possible flow of information. An analysis of the homepage could mean a rearrangement of the building blocks if the page calls for a more user friendly interface and new information structure.<\/p>\n<p>It is important that a page\u2019s users can quickly find what they are looking for, both in relation to a company\u2019s homepage and in relation to temporary campaign pages. A clever choice of media for companies is usually to use social media such as Facebook, Instagram, LinkedIn, Twitter, etc. to get attention and create dialogue with the target group and become better at understanding its needs. But it is important to consider your presence on social media carefully and understand that the deselection of platforms is as important as the ones you select in reaching the company\u2019s strategic targets. Read more about how we work with social media <a href=\"https:\/\/frontpage.dk\/en\/kompetencer\/sociale-medier\/\">here<\/a>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.5.3&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; header_3_font=&#8221;Montserrat||||||||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>More information<\/h3>\n<p>If you wish to know more, please contact:<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;http:\/\/frontpage.dk\/wp-content\/uploads\/2020\/11\/Kirsten.png&#8221; title_text=&#8221;Kirsten Dinesen&#8221; _builder_version=&#8221;4.6.1&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.6.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; link_font=&#8221;Montserrat||||||||&#8221; link_text_color=&#8221;#e6463b&#8221; header_3_font=&#8221;Montserrat||||||||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Kirsten Dinesen<\/h3>\n<h4><span class=\"staff-positon\">CEO<\/span><\/h4>\n<div class=\"staff-member\">\n<div class=\"row\">\n<div class=\"col-xs-12 col-sm-6\">\n<p><span class=\"staff-mobile\"><\/span><\/p>\n<p><span class=\"staff-mobile\"><a href=\"tel:+45 22 17 03 39\">+45 22 17 03 39<br \/><\/a><\/span><span class=\"staff-email\"><a href=\"mailto:kirsten.dinesen@frontpage.dk\">kirsten.dinesen@frontpage.dk<\/a><\/span><\/div>\n<\/div>\n<\/div>\n<p><span><\/span><\/p>\n<p><span>Kirsten Dinesen holds a Master\u2019s degree in Language and Communication from the University of Copenhagen and has worked as a journalist at the Danish Broadcasting Corporation. Previously, she has held positions as CEO of Euro RSCG and Lowe\/DraftFBC, working with integrated communication.<\/span><br \/><span>As a thought-leader within the PR industry, Kirsten has developed effective methods for executing integrated campaigns and has published the critically acclaimed textbook about integrated PR and social media strategy\u00a0<\/span><em><a href=\"http:\/\/www.gyldendal.dk\/forbrugeren-i-foerersaedet-id17098#\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" already=\"true\">Forbrugeren i F\u00f8rers\u00e6det (Consumers in the Driver\u2019s Seat)<\/a><\/em><span>.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.6.1&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-40px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.6.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.6.1&#8243; text_font=&#8221;Montserrat||||||||&#8221; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.8em&#8221; link_font=&#8221;||||on||||&#8221; link_text_color=&#8221;#595959&#8243; header_font=&#8221;Montserrat|||on|||||&#8221; header_text_color=&#8221;#ff3333&#8243; header_3_text_color=&#8221;#595959&#8243; custom_margin_tablet=&#8221;||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding_last_edited=&#8221;off|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"color: #e02b20;\"><b>Related cases:<\/b><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.6.1&#8243; transform_scale_tablet=&#8221;&#8221; transform_scale_phone=&#8221;&#8221; transform_scale_last_edited=&#8221;on|phone&#8221; transform_translate_tablet=&#8221;&#8221; transform_translate_phone=&#8221;&#8221; transform_translate_last_edited=&#8221;on|phone&#8221; 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_builder_version=&#8221;4.4.7&#8243; global_colors_info=&#8221;{}&#8221;][dizo_image_hover image=&#8221;http:\/\/frontpage.dk\/wp-content\/uploads\/2020\/11\/nasa-Q1p7bh3SHj8-unsplash.jpg&#8221; image_as_bg=&#8221;on&#8221; effect_style=&#8221;modern&#8221; modern_style=&#8221;mdn-lexi&#8221; t_prefix=&#8221;Bitdefender&#8221; content_text=&#8221;<\/p>\n<p style=\"%22text-align:\" right;%22>Vi h\u00e5ndterer strategisk kommunikation og PR i Danmark, bl.a. brug af cases og pressemeddelelser.<\/p>\n<p>&#8221; button_text=&#8221;Se casen&#8221; button_url=&#8221;https:\/\/frontpage.dk\/cases\/bitdefender\/&#8221; button_url_new_window=&#8221;1&#8243; modern_overlay_color=&#8221;rgba(3,0,10,0.3)&#8221; title_margin=&#8221;||||false|false&#8221; title_padding=&#8221;||||false|false&#8221; title_padding_tablet=&#8221;||||false|false&#8221; title_padding_phone=&#8221;0px||||false|false&#8221; title_padding_last_edited=&#8221;on|tablet&#8221; module_link_url=&#8221;https:\/\/frontpage.dk\/cases\/bitdefender\/&#8221; 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modern_style=&#8221;mdn-lexi&#8221; t_prefix=&#8221;Google Danmark&#8221; content_text=&#8221;<\/p>\n<p>Between 2005 and 2014 Frontpage handled strategic communication for Google as a retainer client.<\/p>\n<p>&#8221; button_text=&#8221;Se casen&#8221; button_url=&#8221;https:\/\/frontpage.dk\/cases\/google-danmark\/&#8221; button_url_new_window=&#8221;1&#8243; modern_overlay_color=&#8221;rgba(145,11,29,0.62)&#8221; title_margin=&#8221;||||false|false&#8221; title_padding=&#8221;||||false|false&#8221; title_padding_tablet=&#8221;||||false|false&#8221; title_padding_phone=&#8221;0px||||false|false&#8221; title_padding_last_edited=&#8221;on|tablet&#8221; module_link_url=&#8221;https:\/\/frontpage.dk\/cases\/google-danmark\/&#8221; module_link_url_new_window=&#8221;1&#8243; _builder_version=&#8221;4.11.4&#8243; title_prefix_font=&#8221;|600|||||||&#8221; title_prefix_text_color=&#8221;#ffffff&#8221; title_prefix_font_size=&#8221;29px&#8221; title_prefix_letter_spacing=&#8221;1px&#8221; title_prefix_line_height=&#8221;1.3em&#8221; 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hos os er overgangen mellem traditionel PR og digital PR aldeles s\u00f8ml\u00f8s. Som kunde hos Frontpage samarbejder du med h\u00f8jtuddannede og skarpe kommunikations-specialister, der er i t\u00e6t kontakt med journalister i medierne og er aktive p\u00e5 de sociale medier. Medierne [&hellip;]<\/p>","protected":false},"author":3,"featured_media":0,"parent":6284,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":""},"_links":{"self":[{"href":"https:\/\/frontpage.dk\/en\/wp-json\/wp\/v2\/pages\/6674"}],"collection":[{"href":"https:\/\/frontpage.dk\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/frontpage.dk\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/frontpage.dk\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/frontpage.dk\/en\/wp-json\/wp\/v2\/comments?post=6674"}],"version-history":[{"count":35,"href":"https:\/\/frontpage.dk\/en\/wp-json\/wp\/v2\/pages\/6674\/revisions"}],"predecessor-version":[{"id":10423,"href":"https:\/\/frontpage.dk\/en\/wp-json\/wp\/v2\/pages\/6674\/revisions\/10423"}],"up":[{"embeddable":true,"href":"https:\/\/frontpage.dk\/en\/wp-json\/wp\/v2\/pages\/6284"}],"wp:attachment":[{"href":"https:\/\/frontpage.dk\/en\/wp-json\/wp\/v2\/media?parent=6674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}