Ferratum

Frontpage was chosen by Ferratum as their PR agency after an agency competition. Our task was to represent Ferratum through strategic public relations and public affairs in Denmark.

Ferratum is a microloan bank where you can borrow a small amount of money for a short period. The company is created by the Finnish IT contractor Jorma Jokela.

Our first job for Ferratum was to develop a Christmas Present barometer showing how much money the Danes had thought of spending during Christmas.

Through strategic communication, a press release and press contacts Frontpage got the story placed in selected media and succeeded in many regions. It was relevant consumer content for a lot of media, both Finans.dk and MetroXpress where the Danes were called cheapskates.

More information

If you wish to know more, please contact:

Simon
From-Poulsen

Consultant

Ferratum i Nordjyske Stiftstidende med overskriften "Så jule-nærige er vi."
Hækkeløberen Sara Slott Petersen, sponsoreret af Ferratum.

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